Kit manufacturer

[The Real Slim Azza]

All this negativity is distressing. Poor old sand-deviltemp. No wonder they don't post anymore on here with all this world class banter.

[mightywhite]

All this negativity is distressing. Poor old sand-deviltemp. No wonder they don't post anymore on here with all this world class banter.

This has become too confrontational, can we move this to azzas agro forum please!?

[The Tomahawk Kid]

Whoever it is? (kit manufacturer). Just for once - I'd like to be able to purchase a shirt WITHOUT Advertising on it.

There must be other fans, surely, who'd welcome the opportunity?

Old Skool Rules!

Regarding a former member of this forum and his love of Fylde's positive marketing strategy opposed to our own. He DOES have a point!

Maybe this would be an opportunity for Barrow to lead the way?
Surely it wouldn't cost that much extra to print off a few shirts WITHOUT Advertising?

As far as I know - NO other club has ever done this.
For Barrow to be the first would generate some media interest, at least, and maybe even start a trend?

[Londonblue]

Whoever it is? (kit manufacturer). Just for once - I'd like to be able to purchase a shirt WITHOUT Advertising on it.

There must be other fans, surely, who'd welcome the opportunity?

Old Skool Rules!

Regarding a former member of this forum and his love of Fylde's positive marketing strategy opposed to our own. He DOES have a point!

Maybe this would be an opportunity for Barrow to lead the way?
Surely it wouldn't cost that much extra to print off a few shirts WITHOUT Advertising?

As far as I know - NO other club has ever done this.
For Barrow to be the first would generate some media interest, at least, and maybe even start a trend?

I would have thought it was part of any deal with the sponsor to have their name on the replica shirts. At the end of the day, they would want to maximise their exposure - especially if the games are not on TV.

[Adam29]

Never going to happen.
How would you feel if you were a company that has parted with x amounts of money to have your companies name plastered on the front of the teams shirt only to see the club selling shirts without your logo/name on them?

[Londonblue]

Never going to happen.
How would you feel if you were a company that has parted with x amounts of money to have your companies name plastered on the front of the teams shirt only to see the club selling shirts without your logo/name on them?

My point exactly...

[The Tomahawk Kid]

Surely they'll be enough people buying the 'Branded' shirts without the sponsor having to worry about a few that have declined. I wasn't talking about them being mass produced!

I've often wondered if the 'Walker's' logo (just one example) being brandished in front of thousands of people sends them all (or even a few) rushing to the shelves to buy crisps or any other advertised product... I doubt it!

[Londonblue]

I've often wondered if the 'Walker's' logo (just one example) being brandished in front of thousands of people sends them all (or even a few) rushing to the shelves to munch on crisps, anyway...

I think NOT.

Maybe...maybe not...but the fact you know about them being on the shirt means it's already worked.

[The Tomahawk Kid]

Didn't Southampton once produce a very distinctive away shirt - white with a red diagonal slash across the chest - devoid of advertising? I'm sure I saw it being worn during a televised game...

[The Tomahawk Kid]

I've often wondered if the 'Walker's' logo (just one example) being brandished in front of thousands of people sends them all (or even a few) rushing to the shelves to munch on crisps, anyway...

I think NOT.

Maybe...maybe not...but the fact you know about them being on the shirt means it's already worked.

I might KNOW about the product. But the INTENTION of the Sponsor is to SELL their product.
I can't remember buying ANYTHING or FROM ANYONE I've ever seen advertised on a football shirt - unless I've already had a mind to do so...

[glasgow_blue]

Maybe...maybe not...but the fact you know about them being on the shirt means it's already worked.

I might KNOW about the product. But the INTENTION of the Sponsor is to SELL their product.
I can't remember buying ANYTHING or FROM ANYONE I've ever seen advertised on a football shirt - unless I've already had a mind to do so...

I think your missing the point of shirt sponsorship TTK.
If i owned a business who paid good money to advertise my company on a team's shirt only to find that the club were selling shirts without that advertisement i would certainly be seeking legal advice

[Londonblue]

Maybe...maybe not...but the fact you know about them being on the shirt means it's already worked.

I might KNOW about the product. But the INTENTION of the Sponsor is to SELL their product.
I can't remember buying ANYTHING or FROM ANYONE I've ever seen advertised on a football shirt - unless I've already had a mind to do so...

Actually it's not just about selling their product, but brand awareness. Advertisers know that not everyone is going to buy something from seeing it on a shirt or from a commercial on tv. But it subliminally sticks in people's heads and it may or may not influence decisions in the future.

You might not buy walkers crisps from seeing it on a shirt, but there is more of a chance you might than if you don't see it at all.

[The Tomahawk Kid]

I think you're missing my point.

I've already stated I realise the importance of the business/sponsorship side of things.
However, my point was purely based on personal choice. I hinted at this when I mentioned 'Old Skool Rules' in an earlier post.

Does anyone remember that Southampton away shirt? It didn't feature any advertising on the shirt...
Doesn't Russell Anderson attend Southampton/Portsmouth fixtures? Surely he can spout some info on this?

[glasgow_blue]

I might KNOW about the product. But the INTENTION of the Sponsor is to SELL their product.
I can't remember buying ANYTHING or FROM ANYONE I've ever seen advertised on a football shirt - unless I've already had a mind to do so...

Actually it's not just about selling their product, but brand awareness. Advertisers know that not everyone is going to buy something from seeing it on a shirt or from a commercial on tv. But it subliminally sticks in people's heads and it may or may not influence decisions in the future.

You might not buy walkers crisps from seeing it on a shirt, but there is more of a chance you might than if you don't see it at all.

It must work. Shirt sponsorship was introduced 30+ years ago. If it didn't achieve anything it would have died a death a long time ago.As you say LB, brand awareness.

[The Tomahawk Kid]

I might KNOW about the product. But the INTENTION of the Sponsor is to SELL their product.
I can't remember buying ANYTHING or FROM ANYONE I've ever seen advertised on a football shirt - unless I've already had a mind to do so...

Actually it's not just about selling their product, but brand awareness. Advertisers know that not everyone is going to buy something from seeing it on a shirt or from a commercial on tv. But it subliminally sticks in people's heads and it may or may not influence decisions in the future.

You might not buy walkers crisps from seeing it on a shirt, but there is more of a chance you might than if you don't see it at all.

I don't think there's any evidence of this. And if there was or is - it would be hard to prove conclusively.
That's why I've always cast doubts regarding the theories of Freud and Jung and all those other 'Mind Pilots'...